GUERLAIN

We are extremely proud to have organised Guerlain’s Worldwide Meeting 2024 in a historic venue in the heart of Paris.

The joy of reuniting after five years apart was palpable. It was in an atmosphere charged with emotion that teams from all over the world came together to renew their ties and share their experiences.
It was also a technical challenge: 350 people attended the event face-to-face, while a thousand others followed live via streaming, meeting in small groups in subsidiaries around the world. Finally, an interactive finale based on AI demonstrated the brand’s interest in this new technology.

More than just a convention, the Worldwide Meeting 2024 was a real opportunity for the entire Guerlain family to come together, reinforcing the sense of belonging and solidarity.